Chic Afrique Herbal Line is owned and operated by Victoria Onwuchekwa, M.S.C native of Nigeria, West Africa.

Victoria Onwuchekwa

Victoria Onwuchekwa

Victoria is a descendant of a family of Pharmacists from Nigeria. Her mother was one of the first female pharmacists of that nation. When Victoria requested career advice from her mother she was told to,’do something to benefit your people’. That was the spark that started Victoria on her journey to become ultimately the creator of the Chic Afrique Brand.

Her journey included a Bachelors degree in Physiology and Pharmacology and Master of Science degree in Industrial Pharmacy and Cosmetic Science, with her dissertation on Shea Butter and its applications and benefits as a suppository base.

With her extensive knowledge and background, she is incorporating various African traditional materials and ingredients used in cosmetics, in the conventional bases. This combination of African tradition, and modern technology has been displayed in a perfect and efficient way.

Beauty Naturally

It all started as most things start, small in the kitchen. Her dream was to research cosmetics raw materials from the continent of Africa and incorporate them in conventional formulations. Presently she is working with two popular West African ingredients: African shea butter and African black soap. She is also utilizing cosmetic ingredients line camwood (Nigeria) and Odo yellow wood (Nigeria).

It is an uphill task and uncharted territory but, Victoria feels confident that she will mesh African traditions with modern technology in a successful way.

The products of the Chic Afrique Herbal Line are appreciated for their exceptional quality and their originality. Every product complies with the international regulations of the cosmetic industry. They are not animal tested and are dermatological approved. The products of the Chic Afrique Herbal Line are 100% Natural. ‘My ultimate satisfaction is to see the smiles on my customers faces when the interact with the products That I have created’.

With this as her driving force, Victoria started Chic Afrique in 1990. A complete and evolving line of Natural Shea butter based collection of Skincare and Hair care beauty products.



  • ORI – Yoruba for shea butter
  • OKUMA – Igbo for shea butter
  • AKI – Igbo for coconut
  • ADUN – Yoruba for something sweet
  • JOJOLO – Yoruba for jiggle
  • LOFINDA – Yoruba for perfume
  • IFE – Yoruba for love
  • SARONIA – Hausa for princess or flirt
  • OSHUN – Yoruba for goddess of love
  • WATOTO – Swahili for children
  • OYIN – Yoruba for honey
  • IYA OGAY – Yoruba for grand old lady
  • KAINJI – Hausa for largest water dam in West Africa
  • KARITE – French for shea butter
  • ODARA – Yoruba for beautiful
  • OBA – Yoruba for king